Sales Training
Customer-Focused Selling (CFS)
Improve your team’s skills with targeted training.
Your Sales Skills Assessment (SSAT) analysis gives you a solid understanding of where your team stands—and where they need to go. In Customer-Focused Selling (CFS), they’ll gain the specific knowledge they need to consistently achieve better sales results.
This is not your typical “sales seminar.” In a highly interactive, adult learning format, CFS provides all the core competencies needed for effective consultative selling—with special emphasis on the particular areas shown by the SSAT to need improvement.
It’s training uniquely designed to be used every day, not memorized. For every skill taught, there’s an immediate application to a real-world business situation the participants are facing. They can see the applicability for themselves, and they come away from the program enthusiastic and ready to put the new learning into action with their own customers and prospects.
PI for Sales Management
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Predictable Sales Results |
"There are many differentiators that set PI Worldwide
apart but the three most powerful are: the integrated
Customer-Focused Selling with an array of useful,
interactive exercises, the SSAT assessment tool and the
PI Worldwide team. They are a world class organization
that becomes an extension of your own team as they are
highly versatile, very competent, and very results
oriented."
--Nadia Altomare, Director, Inside Sales, Viacord
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| Sales Performance Case Studies |
BioScience Industry
Sales grew by 31% over a two year period and unit sales per day increased by 36% over the same period.

Public Relations
Sales goals were exceeded by 18% and sales revenue by 8.8%. |
Download Frequently Asked Questions-CFS
PI for Sales Management
Motivate your team to turn knowledge into action—and results.
It’s one of management’s toughest issues: How do you bridge the gap between knowing and doing? How do you get your team to apply what they learn? Why is it that some people seem to “get it” right away... while others take much longer to turn learning into action?
The answer often hinges on the individual motivations that drive workplace behavior.
Using the Predictive Index® (PI), sales leadership can identify the natural motivations of their team members—different, of course, for each individual.
PI helps managers better understand how these drives impact on-the-job performance. They can then use this “inside knowledge” to work with their people to improve the application of newly-learned selling skills across all levels of the sales organization—and to enhance overall sales effectiveness and productivity.
A listing of articles by Predictive Results President, Steve Waterhouse
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